Leveraging
Intellectual Property Assets
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VCs Only
Moderator: Frank Sudia, IP Asset Services, Inc. Currently CEO of IP
Assets Services, Inc., Frank was a Vice President at Bankers Trust
Company (1991-98), ending at BT Strategic Ventures (now Deutsche
Bank eVentures), where he co-managed investments in early stage
IP-intensive ventures. In 1995-96 he authored the award-winning
Identrus digital signature business model, which has been adopted
by over 50 large banks. He has received 12 patents relating to online
financial systems, and has designed numerous legal and financial
tracking systems. Frank is a founding member of the Intellectual
Property Society (www.ipsociety.net) and a member of the Licensing
Executive Society. For more information please visit www.ipassetservices.com
or contact Frank Sudia at
Who should attend:
Technologists, inventors, artists, entrepreneurs, CTOís,
CEOís, legal professionals, investors and anyone interested
in intellectual property and hi-tech business negotiations. Stakeholders,
decision makers and advisors who responsible for maximizing financial
results realized from new technology ventures. This material is
applicable to situations experienced by both entrepreneurs and intrapreneurs.
General discussion of topic:
We will discuss techniques and approaches used in the development
of strategic positioning for negotiations of intellectual property.
Additionally, innovative tactical negotiating procedures will be
offered.
Why is the topic important:
The requirements to optimally close an intellectual property (IP)
transaction include identifying and defining corporate IP assets,
and furnishing explicit terms for governance, IP protection, exploitation,
financing, and profit/loss allocations. A relevant model of an adaptive
long-term management model is a critical ingredient to IP value
development as IP assets are "executory." Conditions affecting
the value of IP change, and active diligence is required to realize
the full value of intangible property over its lifetime.
What happens during the roundtable:
The alignment issues will be raised by the initiator of the discussion,
the participant attendees will bring forth specific manifestations
from their past or current experiences and potential approaches
and solutions will be interactively developed.
What attendees will take away/accomplish/learn:
The important takeaways of this roundtable will include the sharing
of experiences and creative ideas, concepts and strategies useful
in concluding and optimizing a successful IP negotiation.
Location:
Brobeck, Phleger & Harrison LLP,
2000 University Ave, East Palo Alto
